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	<title>Comments on: Brand Reputation Optimization</title>
	<atom:link href="http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/</link>
	<description>Ideation on economics, media, venture capital and startups</description>
	<lastBuildDate>Mon, 06 Sep 2010 23:35:19 +0000</lastBuildDate>
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		<item>
		<title>By: SEO</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-90042</link>
		<dc:creator>SEO</dc:creator>
		<pubDate>Fri, 16 Jul 2010 00:49:09 +0000</pubDate>
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		<description>Good points, social media really allows for efficient brand management.</description>
		<content:encoded><![CDATA[<p>Good points, social media really allows for efficient brand management.</p>
]]></content:encoded>
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		<title>By: royalsneakers</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-89586</link>
		<dc:creator>royalsneakers</dc:creator>
		<pubDate>Wed, 12 May 2010 06:18:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-89586</guid>
		<description>Rumors have been circulating for a while now regarding a 2010 release of the Air Jordan X (10) “Chicago,” &lt;a href=&quot;http://www.nikeairmaxshop.nl/nike-air-max-c51/&quot; rel=&quot;nofollow&quot;&gt;nike air max 1&lt;/a&gt;  but we have not seen any sort of confirmation in the form of catalog images or words from Jordan Brand representatives. But today, we are extremely proud to present a SneakerFiles &lt;a href=&quot;http://www.nikeairmaxshop.nl/nike-air-max-2010-c25/&quot; rel=&quot;nofollow&quot;&gt;nike air max 2010&lt;/a&gt;  exclusive confirmation that the Air Jordan X (10) will drop this month as a quickstrike release. Not just any Air Jordan 10, but rather &lt;a href=&quot;http://www.nikeairmaxshop.nl/nike-air-max-c24/&quot; rel=&quot;nofollow&quot;&gt;nike air max 95&lt;/a&gt;  the Chicago colorway with 45—the number Michael Jordan wore when he came back from retirement—on the ankle. &lt;a href=&quot;http://www.nikeairmaxshop.nl/nike-air-max-c23/&quot; rel=&quot;nofollow&quot;&gt;nike air max 90&lt;/a&gt;  This colorway of the AJ 10 is one of the most popular &lt;a href=&quot;http://www.nikeairmaxshop.nl/nike-air-max-2009-c31/&quot; rel=&quot;nofollow&quot;&gt;nike air max nl&lt;/a&gt;  styles ever created, and will surely result in lines outside stores for days and may even cause riots. The Air Jordan X (10) “Chicago 45″ will release at only 150 sneaker stores across the United States with each retailer only receiving 23 pairs. Be sure to check out the additional photos and information after the jump!</description>
		<content:encoded><![CDATA[<p>Rumors have been circulating for a while now regarding a 2010 release of the Air Jordan X (10) “Chicago,” <a href="http://www.nikeairmaxshop.nl/nike-air-max-c51/" rel="nofollow">nike air max 1</a>  but we have not seen any sort of confirmation in the form of catalog images or words from Jordan Brand representatives. But today, we are extremely proud to present a SneakerFiles <a href="http://www.nikeairmaxshop.nl/nike-air-max-2010-c25/" rel="nofollow">nike air max 2010</a>  exclusive confirmation that the Air Jordan X (10) will drop this month as a quickstrike release. Not just any Air Jordan 10, but rather <a href="http://www.nikeairmaxshop.nl/nike-air-max-c24/" rel="nofollow">nike air max 95</a>  the Chicago colorway with 45—the number Michael Jordan wore when he came back from retirement—on the ankle. <a href="http://www.nikeairmaxshop.nl/nike-air-max-c23/" rel="nofollow">nike air max 90</a>  This colorway of the AJ 10 is one of the most popular <a href="http://www.nikeairmaxshop.nl/nike-air-max-2009-c31/" rel="nofollow">nike air max nl</a>  styles ever created, and will surely result in lines outside stores for days and may even cause riots. The Air Jordan X (10) “Chicago 45″ will release at only 150 sneaker stores across the United States with each retailer only receiving 23 pairs. Be sure to check out the additional photos and information after the jump!</p>
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	</item>
	<item>
		<title>By: WatsonRodriguez</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-88053</link>
		<dc:creator>WatsonRodriguez</dc:creator>
		<pubDate>Wed, 03 Feb 2010 10:17:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-88053</guid>
		<description>Brand Reputation Optimization has both internal and external components.Reputation plays an increasing role in keeping organizations honest and forcing them to take definitive actions, rather than simply making public statements. Both consumers and employees are getting into the game.&lt;a href=&quot;http://www.bali-villa-direct-owner.com/locations.html&quot; rel=&quot;nofollow&quot;&gt;bali resorts&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Brand Reputation Optimization has both internal and external components.Reputation plays an increasing role in keeping organizations honest and forcing them to take definitive actions, rather than simply making public statements. Both consumers and employees are getting into the game.<a href="http://www.bali-villa-direct-owner.com/locations.html" rel="nofollow">bali resorts</a></p>
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	<item>
		<title>By: Ashley Lekov</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-87495</link>
		<dc:creator>Ashley Lekov</dc:creator>
		<pubDate>Fri, 24 Jul 2009 22:15:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-87495</guid>
		<description>Great article, thank you!</description>
		<content:encoded><![CDATA[<p>Great article, thank you!</p>
]]></content:encoded>
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	<item>
		<title>By: Ashley Lekov</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-87088</link>
		<dc:creator>Ashley Lekov</dc:creator>
		<pubDate>Fri, 24 Jul 2009 18:15:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-87088</guid>
		<description>Great article, thank you!</description>
		<content:encoded><![CDATA[<p>Great article, thank you!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: johnjonatan</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-81281</link>
		<dc:creator>johnjonatan</dc:creator>
		<pubDate>Thu, 30 Apr 2009 20:49:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-81281</guid>
		<description>Hey great blog/ article/ input on......&lt;br&gt;&lt;a href=&quot;http://www.customermagnetism.com/&quot; rel=&quot;nofollow&quot;&gt;search engine ranking&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Hey great blog/ article/ input on&#8230;&#8230;<br /><a href="http://www.customermagnetism.com/" rel="nofollow">search engine ranking</a></p>
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	<item>
		<title>By: Brand Reputation: What it is and why it matters a lot &#171; Faizan Baloch&#8217;s Weblog</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-66517</link>
		<dc:creator>Brand Reputation: What it is and why it matters a lot &#171; Faizan Baloch&#8217;s Weblog</dc:creator>
		<pubDate>Mon, 23 Feb 2009 16:12:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-66517</guid>
		<description>[...] itself and by community members interacting with other community members. As discussed previously,В Brand Reputation OptimizationВ has both internal and external components. The strongest brands are grown organically and start [...]</description>
		<content:encoded><![CDATA[<p>[...] itself and by community members interacting with other community members. As discussed previously,В Brand Reputation OptimizationВ has both internal and external components. The strongest brands are grown organically and start [...]</p>
]]></content:encoded>
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	<item>
		<title>By: annakat</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-70342</link>
		<dc:creator>annakat</dc:creator>
		<pubDate>Tue, 02 Sep 2008 18:00:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-70342</guid>
		<description>You are 100% right you have to Brand your product.  How to go about Branding I&#039;m not sure, and how much money it will take I don&#039;t know.  I only know that it makes since to brand.</description>
		<content:encoded><![CDATA[<p>You are 100% right you have to Brand your product.  How to go about Branding I&#39;m not sure, and how much money it will take I don&#39;t know.  I only know that it makes since to brand.</p>
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		<title>By: Andy</title>
		<link>http://www.leveragingideas.com/2007/03/20/brand-reputation-optimization-bro-brand-optimization-huleatt-coining-terminology-online-offline-angagement-interaction-marketing/comment-page-1/#comment-1017</link>
		<dc:creator>Andy</dc:creator>
		<pubDate>Wed, 21 Mar 2007 00:26:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.leveragingideas.com/?p=248#comment-1017</guid>
		<description>Fantastic piece....well written and insightfully accurate. 

You&#039;ve touched on our &quot;underpinnings&quot;  -- and your quote of &quot;passion drives engagement&quot; is precisely dead on. 

It varies by destination site, (publisher) -- and thats how we encourage brands to buy.....based on the sites/destinations - user, &quot;passions....&quot; (or consumption/interaction). 

Not on page views, navigational history or metrics that don&#039;t fit -- &quot;passion &amp; engagement.&quot; 


Consumption Metrics.  I love the &quot;BRO&quot; (Brand Reputation Optimization)


Rock on. 

Andy</description>
		<content:encoded><![CDATA[<p>Fantastic piece&#8230;.well written and insightfully accurate. </p>
<p>You&#8217;ve touched on our &#8220;underpinnings&#8221;  &#8212; and your quote of &#8220;passion drives engagement&#8221; is precisely dead on. </p>
<p>It varies by destination site, (publisher) &#8212; and thats how we encourage brands to buy&#8230;..based on the sites/destinations &#8211; user, &#8220;passions&#8230;.&#8221; (or consumption/interaction). </p>
<p>Not on page views, navigational history or metrics that don&#8217;t fit &#8212; &#8220;passion &amp; engagement.&#8221; </p>
<p>Consumption Metrics.  I love the &#8220;BRO&#8221; (Brand Reputation Optimization)</p>
<p>Rock on. </p>
<p>Andy</p>
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