• Next Entries »

February 2008

The Archives

• 02.19.08
  Selections for Start-Up All-Star Team
  Entrepreneurship Comments

  In honor of the NBA All-Star game, I thought it might be fun to put together an All-Star StartUp Team roster for a hypothetical new internet/web 2.0 company. Let’s assume there are six positions: Marketing/Business Development Information Architect User Experience Expert Chief Engineer Designer (logo, color patterns, etc) Systems/DBA Guru Of course, an all-star team also needs a coach (in this case a lead investor)... Send me your picks by email, or post them in the comments. I’ll compile the results with links to blogs or companies for the individuals nominated next week
  
  
• 02.19.08
  Scoble’s Great Comment Monetization Idea
  Social Media Comments

  Buried in the comments of yesterday’s war of words (or was it a staged coup for traffic?) between Fred Wilson and Techcrunch, Robert Scoble posted a gem. Scoble suggests that a great way for websites and/or blogs with many comments to further monetize is by letting each comment act as a mini advertisement for the author. For example, Scoble himself would pay to have his comment closer to the top or highlighted in blue. Likewise, Scoble’s new employer, Fast Company, would be willing to pay for its logo to appear next to a well articulated comment. Great idea Robert! ...
  
  
• 02.19.08
  HMG on Facebook Apps
  Brands and Marketing, Social Media Comments

  I have a new post over at the HMG blog on Characteristics of Future Successful Facebook Apps. I make the argument that the same strategies and characteristics used to make compelling televsiion commercials will manifest themselves in the next generation of Facebook Apps. Let me know your thoughts!
  
  
• 02.17.08
  The Married Life Of Internet Celebrities
  Pop Culture Comments

  I've been enjoying the blog Apartment Therapy, New York. I love this cartoon adaptation...
  
  
• 02.16.08
  Rudy Gay: Interactive Marketing Genius
  Brands and Marketing Comments

  This weekend is the NBA All-Star Game and Slam Dunk Contest. Taking a clue from American Idol, the NBA announced that it is allowing fans to vote for “best dunk” via text message voting. But here is the really cool thing: Grizzlies frontman Rudy Gay recognized an opportunity in the NBA’s annoucment and has gone one step further. Rudy started a microsite where fans can submit video clips of themselves dunking via Youtube. Hardcore fans know there are guys who can do all sorts of crazy cool dunks, but who could never play pro. Rudy wants to mine this ‘collective ...
  
  
• 02.15.08
  Martin Lipton’s M&A Letter: 2008 Edition
  Tech'nomics Comments

   Here is a resource for all the finance geeks out there: [Martin Lipton's M&A Activity 2008] Martin Lipton is a founding partner of the infamous Wachtell, Lipton, Rosen & Katz the firm that generates the most revenue per employee of any firm worldwide. While Lipton is quite the entrepreneur in his own right, he is perhaps best known within finance circles for his annual letter of M&A activity predictions. Among finance gurus – especially those with a predilection for M&A – Martin’s letter is revered on the same level as Warren Buffet’s annual address in Omaha. So what ...
  
  
• 02.14.08
  Cat Is Out of the Bag: Thinking Workstreamr 24/7
  Workstreamr Comments

  Apologies for the lack of posts over the past 15 days, but internet is somewhat unreliable in India and the Middle East and I have been swamped with issues more pressing than blog posts (I know, I know). After returning from India last night I was greeted by a barrage of unanswered emails, including several concerning a post on /Message. So the cat is out of the bag – Workstreamr is the name of the ‘mystery’ project that Ben, Stowe and I have been working on since last summer. We have spent a tremendous amount of time and energy into ...
  
  
• 02.04.08
  Why I Can’t Read Novels Anymore
  Social Media, Uncategorized Comments

  Over the past year or more I have become a complete information whore. At first I viewed this as a real asset – I knew everything. Names of all the big players in startups and tech: VCs, founders, new industry competitors, etc. I had access to information no one else knew about; I felt a step ahead of the game. I have optimized my ability to consume niche information rapidly: reading blog posts via Google Reader and applying tags (340 subscriptions to blogs on social media, venture capital and tech/economics). Daily I consume and tag 30+ websites ...
  
  
• 02.02.08
  Yes We Can
  Great Thinkers Comments
  
  
• 02.02.08
  Do I Want to Be Friends with a Brand?
  Brands and Marketing, CSR Comments

  The relationship of brands within and among social media communities is still in flux. Facebook is one of the first new media companies to attempt to embrace brands outside the context of paid-advertising with the creation of Facebook’s “brand pages.” These pages essentially allow brands to have profiles and friends just like regular Facebook users. At a breakfast I recently attended several people were outspoken over the “friends-with-brands” concept, believing it absurd that people would choose to be friends with a brand. They questioned what benefits a brand could really extract from a ‘social relationship’ with an individual and ...
  
  

• Next Entries »

RSS Feed Help Get Updates by Email Powered by FeedBlitz

recent posts

• To Save Healthcare We Need Big Compromises From Everyone
• Twitter Brainstorm Leads to Fay Cleanup Effort
• Two Free Tickets for O’Reilly Web 2.0 Expo New York
• Developing a Superior Psychology
• Protected: Sex Sells But At A Cost to Your Brand?
• Introducing StartupTweet
• The Art of the Demo