The Archives

• 04.30.08
  Google to Launch Next Gen Blog Advertising Network?
  Business Models

  I’m sure such an announcement is imminent within the next year or two. Sure Google has Adwords and Adsense, but that's nothing compared to what they'll be ultimately be able to do. Anyone who has played around with the Trends feature in Google Reader knows what I'm talking about. As an RSS reader, Google Reader has an enormous portion of the market – and it’s growing. For example, at last check 38% of Andy Beard’s traffic was via Google Reader. For LeveragingIdeas it's more like 55%. As blogs become a more credible and socially accepted means of journalism, traffics to the ...
  
  
• 12.30.07
  Should I Become A Sharing Snob?
  Social Media

  Last week Google Reader added a feature allowing “shared” blog posts to be made available to contacts (actually you were forced into sharing, but that’s another post). Initially I thought this was an amazing addition. Since I already share articles I deem particularly worthwhile with several friends via private feed, I was excited to share and receive lots of new great feeds and posts. This concept of ‘public knowledge sharing’ is something I have done in Del.icio.us for a while. I invest a lot of time noting, organizing, and tagging my bookmarks because I see them as a real assets ...
  
  
• 12.21.07
  Add Subscription Button Hidden in Google Reader
  Social Media

    Kristy to the rescue! I have written a couple times about my annoyance with Google Reader’s new layout, and specifically, how the redesign strips away the Add Subscription button (my primary means for adding new feeds). However, Kristy, one of my amazing readers, has provided the answer… Here is the workaround To the left of the My Subscriptions Dropdown you can see a very small arrow Simply click the arrow and it will expose the Add Subscription button Thanks Kristy!
  
  
• 12.04.07
  Google Reader Fixed: Changes Style Back
  Social Media

  Maybe my complaints last night were heard. It appears that Google Reader has removed the odd drop-down, and the "add subscription" is back!
  
  
• 12.04.07
  Can’t Add Subscriptions to Google Reader?
  Business Models

  Unless I am completely missing something, since Google Reader changed its layout, you cannot add new subscriptions (RSS feeds). Anyone know anything about this? It’s driving me nuts. Zoli – I feel like you might have the answer?
  
  
• 08.22.07
  Scoble on the Secret of Arrington’s Successes
  Brands and Marketing

  "This is why the Techcrunch guy is so popular. He puts a graphic on every post." - Robert Scoble while commenting on a single blog post...one of the many, from among his 600 RSS feeds in Google Reader. View the video here.
  
  
• 11.30.06
  Friday’s Featured Friend: Google Reader
  Social Media

  Most readers of this blog have heard of RSS, but don’t know what it stands for - or more importantly, what it does. RSS means ’Really Simple Syndication’“ it can be thought of as streaming headlines, better known as ’feeds.’ XML and RSS can be thought of interchangeably. RSS technology allows headlines to be delivered directly to any online location and in real-time (as the headlines change). Any website or blog with the bright orange RSS symbol allows its new entries/articles to be sent directly to you. As a tip-off, modern browsers like Firefox 2.0 will usually display an RSS icon ...
  
  

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